 Search
Engines change how they operate often if not daily, so we do everything
we can to keep up on the latest changes. The latest emphasis
to increase your Search Engine Listings… well not latest
as it has been around a long time.
Link trading usually has been done
manually or you can setup your own search engine to achieve the
same goal (which was very time consuming… not too mention
costly). Please read below for a detailed explanation.
Link popularity is becoming _THE_ determining
factor for a top search engine ranking. Link popularity means the
number of Web sites that are linking to your site. However, the
quality of links is more important than the quantity of links.
For instance, if the New York Times links to your site, their single
link might count a lot more than 30 links from your friends' personal
home page.
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By now, most of the top search engines use link popularity in their ranking formulas: AltaVista, Inktomi, MSN Search, HotBot. For Google, it's the most important factor in ranking websites.
The idea behind link popularity is that other Web sites will link to your site only if you are a quality site offering quality resources. So if many Web sites link to your site, search engines come to the conclusion that your site must be very popular
and deserves a higher ranking.
As Google cofounder Sergey Brin said in an interview: "...a page that is pointed to by many other sites is important. In other words, external approval raises a page's ranking."
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In short, if your Web site is part of the Invisible
Web, you are  losing customers and money. Make sure that your Web site can be found through as many ways as possible. A good website promotion strategy that focuses on search engines and partner Web
sites will bring targeted visitors to your website and it will increase your online revenue.
How do I know the Links Program will work for me? Try http://google.com type in - Las Vegas. Who's site comes up ranked #1? LasVegas.com Why? Las Vegas.com has 1,329 link partners. Now look at #2 it’s Vegas.com… they have 1,950 link partners. That is why they are #1 and #2! Then jumped to page 10… at the top #90 was Circus Circus Hotel… they only have 398 link partners.
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Benefits
for you as the client:
• Get steady, free, targeted traffic from new and return visitors to your Web site.
• Receive more customers and more sales through increased targeted traffic.
• Find out which Web sites link to your competitors and convince these sites to link to your Web site.
• Benefit from new business contacts and develop a powerful network of people that can work with you and
send customers to your company.
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<cont.
• Increase your link popularity so that your Website will be ranked higher on many search engines.
• Save hours of manually searching the Web for suitable partner Web sites, contacting them and creating
link pages.
• Create complex and customized link pages that perfectly fit the layout of your Web site.
• Create a customized link directory that you can offer to your visitors as valuable content.
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 Reciprocal Link Exchange Programs, or RLEP's for short, are about the
best way to seriously increase your Page Rank in Google. There are two ways to seriously increase your Page Rank in Google:
• Put a lot of informative content on your website.
• Participate in a reciprocal link exchange program.
To find out more about our Link Exchange Program use our online enquiry form. |